![]() ![]() They both summarize and introduce the topic that’s about to be covered. The main difference from short-form subheadings is that they can be read separately from the next to get to a point. They usually contain multiple subheadings, relating to each section. These subheadings are found in blogs, whitepapers, and other long-form content. Think of it as a short explanation of the main headline. Usually, they don’t direct to a section per se, but allude to the writer’s intents and lead the reader to a CTA. They are used in shorter blog posts and are placed directly under the title. Albeit same, they are used in different types of content: It is supposed to direct the reader into focusing on that section and understanding it. It doesn’t mark the text as a whole but directly refers to a specific section. To put it simply, a subheading is a heading assigned to a subsection of your content. In this article, let’s expand on the effect subheadings can have on your content. It’s upon you to think of creative headings to enhance your blog posts and have people read your content. Then, it all comes down to the subheading. ![]() Readers are notoriously impatient, so using the text as a whole won’t be compelling enough. ![]() What should you use to compel a reader into going through each and every section of your content? To hook in readers, you need to go much further than that. However, the element of the headline is only the “bait.” It presents the topic, raises the point and causes readers to click on the post. The importance of the headline (or title, if you will) cannot be overstated. ![]()
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